What a journey we’ve had over the last few months reinvigorating the Buslink brand.
Our passion for providing efficient, reliable and welcoming bus transportation to local communities hasn’t changed; but we felt the time was right to reaffirm our beliefs, values and the importance we place on understanding the needs of both our partners and passengers alike.
At the heart of our company are our people, and each of our operations had the opportunity to get involved and put their ideas forward throughout the process.
The new Buslink logo highlights our strong and clear passenger focus, represented by the ‘passenger in the seat’ within the logo and the ‘driving your way’ tagline. The new national website has been designed to provide easy access to all the information our partners and passengers may need, from our operations and philosophy (the Buslink way) to specific service information and timetables.
In the coming months our new brand will be rolled out across our services with new logos on vehicles and a new look driver uniform. The news section of our website will keep you up to date on our business and community activities, so please check back here over the coming months.
We look forward to driving your way,
The Buslink Team.